Are you making money with your RV rental side gig? We sure hope so, but if you’re not making enough, or you would like to increase the number of RV rental bookings in 2018, then implement these 4 photo tips to rent out your RV more, and put extra cash in your pocket this year.
Why photos are so important…
The recreational vehicle that you present, is what renters expect. Most people are visual and want to see the experience they are renting. Content and text is important, but content only has a fraction of the impact that photos have. Bad presentations get bad results. Good presentations win, and you’ll rent out your RV more if you present well.
Make your RV stand out by showing potential renters exactly what you’re offering, and the experience they can expect if they rent from you. Below are 4 tips that will lead to more money in your pocket:
Tip #1 – The Big Picture RV Rental Ad
Your first photo is usually the one that is featured on the front of your RV listing on most rental sites. It’s also the thumbnail in social posts when people share with friends. It’s critical because it’s the packaging that renters are browsing. Before they click on your listing, they’re browsing all of your competition and viewing these thumbnail photos. Make sure your photo represents the experience they’re looking for, before you get into the details.
Tip #2 Photo Quality
Photos illustrate what you’re selling. If yours are grainy, out of focus, or simply too dark you’re going to be passed over. Below are two photos of similarly priced toy hauler RV rentals. Which one is going to be chosen?
Tip #3 Landscape vs. Portrait
Landscape photos are usually better because you can capture the big picture much easier. No matter which you choose, be aware of how it’s uploaded. Most software will upload in Landscape. Choose wisely and rotate if you’ve made a mistake. Spending a little time on fixing mistakes and re-uploading better photos can turn it all around.
Tip #4 RV Owner Profile
There is a reason why real estate agents spend a lot of time and money creating the perfect image for their business. Customers always want to know who they are dealing with, and service is everything. People rent from people. In the photos below, which RV owner would you rather deal with? Who would you trust more with your vacation? Make sure you’re putting your best foot forward when you create your RV owner profile.
The bottom line:
If you’re serious about renting your RV and want to increase sales for 2018, put some time and effort into your RV rental listing. Work on the content as well as the photos. A few minutes invested can make all the difference in the world. Want more? See detailed information on winning RV rental listings.
